New York Times Bestseller “A powerful guide for taking control of our attention.” —Tony Schwartz, author of The Power of Full Engagement and CEO of The Energy Project From the author of the #1 international bestseller Emotional Intelligence, comes a groundbreaking look at today’s scarcest resource and the secret to...

#1 New York Times, Wall Street Journal, and USA Today Bestseller! Secrets of the Millionaire Mind reveals the missing link between wanting success and achieving it! Have you ever wondered why some people seem to get rich easily, while others are destined for a life of financial struggle? Is...

Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies...

ESSENTIALS OF MARKETING RESEARCH provides a concise, yet complete guide to the design, execution, analysis, and reporting of marketing research to support smart business decisions. This proven resource provides valuable business context while introducing both traditional research methods, such as designing questionnaires, and the...

For courses in marketing. Shows students how creating and capturing customer value drives effective marketing strategies. The 15th Edition reflects the major trends and shifting forces that impact marketing in this digital age of customer value, engagement and relationships. This in turn leaves students with a...

A Practical Guide to Getting the Job You Want supports you through all the stages of finding your perfect job – from organisation and preparation to the different ways to implement a job search campaign. In a challenging job market you need to create a...

Change is a powerful force, but one that must be directed if it is to have a positive and calculated outcome. It can be shaped according to the needs of an organisation to grow or contract, respond to competition or threat, or simply to...

The concept of law lies at the heart of our social and political life, shaping the character of our community and underlying issues from racism and abortion to human rights and international war. Legal philosophy, or jurisprudence, explores the notion of law and its...

Branding is possibly the most powerful commercial and cultural force on the planet. Iconic names such as Coca-Cola, Nike, Manchester United, Harry Potter, and Google are known and recognized by millions of people worldwide. As the market economy spreads across the world, brands are...

101 Business Ideas That Will Change The Way You Work takes fascinating findings from world-class business research and shows you how to become cannier and more effective at work. Among other vital findings, discover: ·   When you should trust your gut instincts ·  ...

An introduction to the fast growing $1.5 billion foreign exchange trading marketplace, showing you how the markets work, how to trade them successfully and how to mitigate risk. The Financial Times Guide to Foreign Exchange Tradingis the authoritative primer, the first port of call...

Brilliant Online Marketing covers every aspect of online marketing from website design right through to cutting-edge techniques from the online lead generation. Free from technobabble and jargon it will appeal to anyone who wants to learn how to make the most of this fast-moving and...

We all have to sell – every day we sell ideas, agendas, priorities. Our ability to do this is crucial to our success in and out of work. How to Sell is the definitive book on selling. High on practice, low on theory, it demystifies...

Entrepreneurs face a constant struggle to make a profit. They are entirely caught up in the day-to-day race against ever more demanding customers, rising material costs, a mounting tax and regulatory burden, increased international competition, and an ever more challenging labour market. They rarely...

Entrepreneurs are great at coming up with new ideas and, often by sheer passion alone, getting their business started. But for long-term success they must be aware of the secrets of marketing. Even if they don't always market their product themselves, they need to understand the...

Get ready to experience the Rules effect. Begin to get more out of life, shrug off adversity more easily and generally be a happier, calmer, more fulfilled person. You'll feel the benefits, and so will everyone around you.

In Thinking 101 you can transform your life with clear actionable steps to overcome challenges and biases in your thinking, from renowned Yale psychologist Woo-kyoung Ahn.We all make thinking errors more often than we wish; we misjudge, mispredict and misunderstand things happening around us....

April of 2022 marks a 25-year milestone for the personal finance classic Rich Dad Poor Dad that still ranks as the #1 Personal Finance book of all time. And although 25 years have passed since Rich Dad Poor Dad was first published, readers will find that very little...

NEW YORK TIMES BESTSELLING AUTHOR TONY ROBBINS BRINGS YOU 7 SIMPLE STEPS TO FINANCIAL FREEDOM'Tony Robbins needs no introduction. He is committed to helping make life better for every investor. Every investor will find this book extremely interesting and illuminating' Carl Icahn, billionaire and investor 'Tony Robbins is...

This groundbreaking new core textbook encourages students to take a more critical approach to the prevalent assumptions around the subject of macroeconomics, by comparing and contrasting heterodox and orthodox approaches to theory and policy. The first such textbook to develop a heterodox model from...

The new edition of this market-leading textbook provides a holistic introduction to the academic study of entrepreneurship and offers practical guidance for prospective entrepreneurs. Adopting a life-cycle view of a business from start-up to maturity, it explores the many stages and forms of entrepreneurship....

A Sunday Times bestseller - Bregman reveals how we can construct a society with visionary and Utopian ideas - including a universal basic income and a 15-hour work week.In Utopia for Realists, Rutger Bregman shows that we can construct a society with visionary ideas...

The personally revealing and complete biography of the man known everywhere as “The Oracle of Omaha”—for fans of the HBO documentary Becoming Warren BuffettHere is the book recounting the life and times of one of the most respected men in the world, Warren Buffett. The legendary Omaha investor...

#1 NEW YORK TIMES BESTSELLERIf you want to build a better future, you must believe in secrets.The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter...

Full of easy-to-understand definitions, tips, and real life examples, this book contains all you need to know about buying and selling stocks!Investing for the first time can be intimidating. In easy-to-understand language, Stock Market 101 provides the groundwork needed to begin building knowledge on the stock...

The New York Times Bestseller#1 Wall Street Journal BestsellerThe essential leadership playbook. Learn the principles and guiding philosophies of Bill Gates, Jeff Bezos, Ruth Bader Ginsburg, Warren Buffett, Oprah Winfrey, and many others through illuminating conversations about their remarkable lives and careers.For the past five years, David...

Find your focus - wherever you're working - with Joy at Work.Marie Kondo's first book, The Life-Changing Magic of Tidying, sparked a new genre of publishing and became an international bestseller. Now, for the first time, you will be guided through the process of...

ONE OF AMAZON'S BEST BUSINESS BOOKS OF 2018 SO FARONE OF THE FINANCIAL TIMES' BUSINESS BOOKS OF THE MONTH UPON RELEASEONE OF BUSINESS INSIDER'S BEST BUSINESS BOOKS TO READ THIS SUMMER'This small book carries the irresistible implicit promise that if you follow the morning routines of famous,...

In Jeff Bezos's own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin. In this collection of Jeff Bezos's writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide...

Navigate the complex decisions and critical relationships necessary to create and sustain a healthy family business—and business family. Though "family business" may sound like it refers only to mom-and-pop shops, businesses owned by families are among the most significant and numerous in the world....

The classic Harvard Business Review articles every manager and aspiring leader should read--and share with their teams--from such bestselling Harvard Business Review authors as Peter Drucker, Clayton Christensen, John Kotter, Daniel Goleman, Jim Collins, Gary Hamel, W. Chan Kim, Renee Mauborgne, and many more. Each compact book represents...

The one primer you need to develop your managerial and leadership skills.Whether you’re a new manager or looking to have more influence in your current management role, the challenges you face come in all shapes and sizes—a direct report’s anxious questions, your boss’s last-minute...

Many people have million-dollar ideas. They're confident that their new product or service or innovation will make them rich and that all their dreams will come true. The problem is: Most people don't know how to turn their million-dollar idea into millions of dollars....

It’s Robert Kiyosaki’s position that “It is our educational system that causes the gap between the rich and everyone else.” He laid the foundation for many of his messages in the international best-seller Rich Dad Poor Dad — the #1 Personal Finance book of all time...

If you don't plan on working hard all your life... this book is for you. If you're ready to retire (or want to retire early enough to enjoy your retirement years) you can learn from Robert's story of how he and his wife Kim started...

It's been nearly 25 years since Robert Kiyosaki’s Rich Dad Poor Dad first made waves in the Personal Finance arena.It has since become the #1 Personal Finance book of all time... translated into dozens of languages and sold around the world.Rich Dad Poor Dad is Robert's story...

Rich Dad’s CASHFLOW Quadrant is a guide to financial freedom. It’s the second book in the Rich Dad Series and reveals how some people work less, earn more, pay less in taxes, and learn to become financially free. CASHFLOW Quadrant was written for those who are...

South African born Elon Musk is the renowned entrepreneur and innovator behind PayPal, SpaceX, Tesla, and SolarCity. Musk wants to save our planet; he wants to send citizens into space, to form a colony on Mars; he wants to make money while doing these...

Learn an entire MBA course without spending thousands and waving goodbye to two years of your life.If you want to succeed in business then an MBA programme is the best way to build expertise, knowledge and experience. But an MBA programme at any top...

This revised and expanded edition of the bestselling book, The Personal MBA by Josh Kaufman, gives you everything you need to transform your business, your career or your working life forever. An MBA at a top school is an enormous investment in time, effort and cold,...

From the New York Times bestselling author of Great by Choice comes an authoritative, practical guide to individual performance - based on analysis from an exhaustive, groundbreaking study.Why do some people perform better at work than others? This deceptively simple question continues to confound...

THE WORLD'S BESTSELLING GUIDE TO NEGOTIATION Getting to Yes has been in print for over thirty years. This timeless classic has helped millions of people secure win-win agreements both at work and in their private lives. Founded on principles like: Don't bargain over positions...

Economics has the capacity to offer us deep insights into some of the most formidable problems of life, and offer solutions to them too. Combining a global approach with examples from everyday life, Partha Dasgupta describes the lives of two children who live very...

The #1 New York Times and Wall Street Journal bestseller from Steve Case—the co-founder of AOL—presents “a compelling roadmap for the future…that can help us make sense of the technological changes reshaping our economy and the world. A fascinating read” (Sheryl Sandberg, Facebook COO...

In the bestselling tradition of Brene Brown’s Daring Greatly and Nick Vujicic’s Life Without Limits comes a rousing 7-step plan for living a life on fire, filled with hope and possibility—from an inspirational speaker who survived a near-fatal fire at the age of nine...

You don't have to earn megabucks or have a degree in economics to gain control of your finances. Organise Your Money will show you how to set financial goals, move out of debt and start saving for the future. Learn how to take control...